WORK
WORK
Behind the Build
A few (not all) of my product stories that show how I think, lead, and build — with a few bumps (and wins) along the way.
A few (not all) of my product stories that show how I think, lead, and build — with a few bumps (and wins) along the way.
B2C Loyalty
Analyze key success of SEO Ternakuang
An end-to-end loyalty platform for aesthetic patients and providers. I led product across a patient app for earning and spending points, a business portal for redemptions and reimbursements, and internal tools for support and reporting. The program also incentivized providers: the more product they purchased, the more rewards—and benefits—they could offer patients. Balancing UX with strategic tiering made this a uniquely rewarding challenge.
An end-to-end loyalty platform for aesthetic patients and providers. I led product across a patient app for earning and spending points, a business portal for redemptions and reimbursements, and internal tools for support and reporting. The program also incentivized providers: the more product they purchased, the more rewards—and benefits—they could offer patients. Balancing UX with strategic tiering made this a uniquely rewarding challenge.
Physician Locator
Analyze key success of SEO Ternakuang
Built a dual-sided platform to help patients find aesthetic providers—and to give top-tier practices more visibility and control. I worked on the public search experience and the business-facing portal that let practices manage their listings. Features like premium badges, search priority, and branded landing pages were tied to product tier, aligning the tool with broader business goals while still focusing on patient trust and ease.
Built a dual-sided platform to help patients find aesthetic providers—and to give top-tier practices more visibility and control. I worked on the public search experience and the business-facing portal that let practices manage their listings. Features like premium badges, search priority, and branded landing pages were tied to product tier, aligning the tool with broader business goals while still focusing on patient trust and ease.
Digital Food Safety
Analyze key success of SEO Ternakuang
I helped digitize food safety checklists for restaurant teams, replacing pen-and-paper routines with a simple app. What started as a store-level pilot led to broader adoption—and showed me how small tools can drive real operational impact. This was my first hands-on experience improving daily workflows through product thinking.
I helped digitize food safety checklists for restaurant teams, replacing pen-and-paper routines with a simple app. What started as a store-level pilot led to broader adoption—and showed me how small tools can drive real operational impact. This was my first hands-on experience improving daily workflows through product thinking.
Preliminary Treatment Data Capture
Analyze key success of SEO Ternakuang
I worked on a tool to collect early-stage treatment data, including before-and-after photos, injection details, videos, and patient feedback. The goal was to build a structured dataset that could inform product decisions and marketing efforts. This project showed me the value of designing for both clinical rigor and real-world usability.
I worked on a tool to collect early-stage treatment data, including before-and-after photos, injection details, videos, and patient feedback. The goal was to build a structured dataset that could inform product decisions and marketing efforts. This project showed me the value of designing for both clinical rigor and real-world usability.
Tell me your problem(s), I don't judge.
nbersebach96@gmail.com
PHONE
949-300-9054
Tell me your problem(s), I don't judge.
nbersebach96@gmail.com
PHONE
949-300-9054
Tell me your problem(s), I don't judge.
nbersebach96@gmail.com
PHONE
949-300-9054
Tell me your problem(s), I don't judge.
nbersebach96@gmail.com
PHONE
949-300-9054